Our Story

Demo Diva was founded by Simone Bruni in 2006 to clean up the aftermath of Hurricane Katrina.

Although she lost her home in the Katrina flood and had no construction experience, Simone recognized her flooded neighbors’ needs were greater than her own. She responded. Her motto was, “Let me help you get home. Trust me. I’m your neighbor. “ Demolition was the first step to progress and rebuilding.

Simone’s tenacity and marketing skills created the nation’s most unique, woman-owned demolition company, The Demo Diva, LLC. Quickly setting herself apart from seasoned construction contractors, Simone branded Demo Diva’s public image. All of her heavy equipment, trucks and debris dumpsters are painted hot pink.

She offered hope and sold trust. The New Orleans community responded. Demo Diva’s business grew exponentially.

Seven years later, Demo Diva has cleared away thousands of flooded and blighted homes. Demo Diva has now grown into a multi-million dollar residential and commercial demolition business that has expanded to Louisiana and the Mississippi Gulf Coast.

Progress is changing the game. Demo Diva has changed the look of the game.